A young man standing on outdoor stairs at night, holding a drink in a cup, wearing a baseball cap, sweatshirt, pants, and sneakers, with trees in the background and a sign on the railing.

multidisciplinary creative

I’m Jahlil, A Photographer, designer, storyteller, and creative based in Johnson City, TN. I’ve spent years exploring ideas, launching small things, starting over, and doing it all again. People know me for picking up passions and diving all in.

RELEVANT EXPERIENCE

Independent Content Creation & Creative Projects
Content Creator · Social Media Strategist | 2023 – Present

  • Create short-form video and photo content inspired by live events, nightlife, and music culture

  • Study platform trends, pacing, hooks, and audience psychology to produce organic, high-performing content

  • Develop visual consistency across posts through framing, color, editing style, and caption tone

  • Experiment with storytelling formats around environments, crowd energy, and creative lifestyle moments

  • Analyze performance patterns to refine future content direction

Tennessee Hills Brewery & Distillery
Director of Marketing | Feb 2025 – Present
Bartender | Aug 2024 – Feb 2025

  • Own day-to-day social media strategy, content creation, and creative direction for a multi-location hospitality brand

  • Plan, shoot, and edit short-form video tied to live music, events, and nightlife programming

  • Capture in-venue moments and convert them into platform-native content for Instagram and TikTok

  • Promote live events through organic storytelling rather than paid-heavy tactics

  • Collaborate cross-functionally with leadership, operations, bartenders, and performers to align content with real experiences

  • Build repeatable content workflows to maintain consistency across high-output cycles

JAWH Studios
Founder · Creative Director | June 2023 – Present

  • Founded a creative studio delivering branding, visual systems, and content strategy for lifestyle and culture-driven projects

  • Lead creative direction for logos, digital assets, posters, and social aesthetics

  • Work directly with clients to define brand voice, visual identity, and rollout approach

  • Manage timelines, feedback, and delivery across multiple creative projects

Campus Ink
Design & Sales Manager | Jan 2022 – Dec 2023
Junior Campus Sales Manager | Dec 2023 – May 2024

  • Sold over 1,000 units of apparel through grassroots marketing, peer-to-peer promotion, and event-driven sales

  • Designed merchandise tied to identity, community, and live moments

  • Managed production workflows, including quoting, approvals, and fulfillment

  • Operated in deadline-driven environments similar to tour drops and release cycles

CULTURE & MUSIC PROXIMITY

  • Active participant in live music, DJ events, and nightlife environments

  • Regularly observe and analyze how fans engage with artists, visuals, and moments online

  • Create content informed by real crowd dynamics rather than manufactured trends

  • Strong understanding of what feels authentic versus forced in music marketing

EDUCATION

East Tennessee State University
Bachelor of Science, Interdisciplinary Studies
Focus: Art & Psychology with marketing and behavioral analysis
Aug 2020 – May 2025

SKILLS

Social & Marketing
Social Media Strategy · Short-Form Video · Content Calendars
Event Promotion · Audience Engagement · Caption Writing

Creative
Photography · Video Editing · Visual Branding
Adobe Creative Cloud · Graphic Design

Strategic & Professional
Audience Psychology · Cultural Literacy · Creative Direction
Project Management · Cross-Team Collaboration

Download Resume